University of Wisconsin–Madison

Building a Better Web Presence: Business Websites 101

Overview

In this “101” course, we will discuss elements to consider to creating a strong business website. Whether you are looking to create your website from scratch or want a “checklist” of recommendations to evaluate what you currently have, this event is a great place to start.

Some topics we will discuss include:

  • Determining what information is most important to share with customers – don’t let your message get lost!
  • Creating a succinct CTA (call to action)
  • Keeping your content concise
  • Considerations to making your website mobile-friendly
  • Setting up your menu pages
  • Suggested website resources (such as where you can find stock images)

 

Registration

Location: Online

Schedule:  June 29, 2021  9:30 am – 11:00 am

Fee:  No cost, thanks to the generous support of the presenter

To Register 

Registration policy: Payment will be required at time of registration; you must have either a credit card or valid UW-Madison funding string to be able to register.

Cancellation policy: If you cancel before the program begins, there is a $25 cancellation fee. If you cancel after the program begins you will be charged for the full program fee. To cancel, call registration at 608-262-3909.

Disability Statement: Reasonable accommodations for persons with disabilities will be made if requested at least two weeks in advance. Contact the UW-Madison SBDC office at sbdc@bus.wisc.edu to request accommodations.

Instructor

Mandy MooreMandy Morrow

Mandy began as the Interim Associate Director of DesignLab in August 2017, after working at the College Library Computer and Media Center for 4 years and working towards a graduate degree in Classical and Ancient Near Eastern Studies at UW-Madison. She was hired on as the full-time Associate Director in January 2018. Mandy is also the web administrator for the DesignLab and co-chair of the annual UW-Madison IT Professionals Conference.